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mrLenin · FlashWebHost Member Joined: 23 Nov 2006 Posts: 11

Use Web Directories Submission For Web Site Promotion
by: Julia Ramyalg

Sooner or later you realize that you need to do something with your web site promotion to get more visitors or generate more sales. You know that search engines bring huge traffic, and you start doing SEO (Search Engine Optimization) and promotion work for your site. You know that quality text content and correct meta tags are very important, and more important are links which lead to your site from other websites.

Submission to web directories is one of the main ways to get links for your site.

Web directory is a web site that includes categories and sub-categories where categorized websites listings are posted. When you submit listing to web directory, a link to your site is added. As you know, Google Page Rank (further PR for short) and link popularity are important factors of high search engines rankings. When your link is placed on a page with good PR is a plus to your link popularity, because your site gets “piece” of the page’s PR. The more links your site gets the higher its rankings in search engines.

Few years ago for high rankings in search engines it was enough just to exchange links with other sites. Now Google recognizes such things and considering these links not natural discounts them in website popularity and PR calculation. Reciprocal link exchange can still be used as way to get visitors to your site if you exchange links with good high traffic sites, but for building ranking many one-way natural links are needed.

The links must be SEO-friendly: static, direct, and without "nofollow" attribute; they must be on a page that has some PR, surrounded by text content related to your site theme and not more than 30 other sites links. More links on a page will devaluate “piece” of PR your site gets from the page.

Web directory that offers such links is called SEO friendly web directory and is really worth even paying some small amount for submission because your link will be found and indexed by search engines in just a couple of days and it will be a "plus" to your site link popularity.

Usually web directory listing consists of linked title, URL, and description, and also can display site home page thumbnail, Page Rank, detailed description, reviews by visitors, and other. Listings can be free, free with reciprocal, regular paid, and paid premium.

Free listing is a regular listing, its plus that you pay nothing for inclusion, but this type of listings doesn't guarantee permanent place for your link because newly submitted links will move it to the further pages with lower PR.

Option of free with reciprocal link listing you can select in a paid directory if you don't want to pay but still want to add your site. Some web directories consider this type of listings as a kind of premium, and give benefits of placement to your link until you keep their reciprocal link alive.

Regular paid listing you may pay for inclusion to a really good web directory, which is SEO friendly and will really give positive results to your site promotion.

Premium paid listing is always placed above regular listings and can be added to top categories pages with good PR. Such type of listing guarantees permanent top place until payment expiration, which can be monthly or yearly. Often premium listing allows deep links submission, i.e. link to internal pages or subdirectories of your site.

How to find good web directories? To save your time on searches better use lists of reviewed and rated web directories at sites like http://www.criticdirectory.com, http://www.directorycritic.com, http://www.addurl.nu/, http://info.vilesilencer.com/ where the directories are reviewed by hundreds of webmasters so you don’t waste your time on submission to useless directories.
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